At the start of this year, the Chartered Institute will
make a significant step change in its capacity and effectiveness
to promote environmental health and those who work to improve
it.
We have a new president, Brian Hanna, who is perfectly placed
not only to build on the successes of his predecessor David Purchon,
but to represent the profession at the highest levels given his
current position on the Commission for Sustainable Development.
The new chairman, Clive Wadey, is the first chairman to come from
the Commercial and Industrial Centre (the fastest growing centre
of the CIEH). Building on his two predecessors' work on recasting
the governance structure of the organisation, he will be supported
in his year of office by a fully operational board and council structure
and head the Chartered Institute's ambitious programme for the coming
year. I take office as chief executive on 1 January 2002, and as
a result of my long involvement with the Chartered Institute have
a unique perspective on the workings of this professional body.
I will be working specifically on five key themes during the coming
year: operational management, communication, service delivery, board
programmes, and understanding.
Central to these key themes will be: - the retention of budget
control;
- staff restructuring to support the new boards;
- constructing a programme to improve communications with the aim
of raising the profile and good reputation of the CIEH;
- increasing the services provided to members, ensuring that the
boards deliver their objectives for the coming year; and
- increasing the understanding of the way in which the CIEH and
its commercial operations harmonise to promote environmental health.
The Chartered Institute is on the threshold of great change and
far greater influence. The council, at its meeting in December,
allocated increased resources to address the formidable work programmes
designed for the coming year. This will mean in practice that we
will positively address the recruitment problems currently being
faced by the profession. Careers packs and revised recruitment literature
are in the process of being drafted; this, together with a drive
towards an enhanced public profile through the programmes of the
Policy Development Board should yield positive results. At the AGM
in June 2002, the issue of chartered status will be presented to
the membership for acceptance. The review of centres and branches
will be progressed and in advance of that, the new Welsh Centre,
combining the current North Wales and South Wales Centres, will
be created in April 2002. This development will enable a stronger
voice to be developed in Wales, thereby enhancing dialogue with
the Welsh Assembly and its political structures. With that will
be the appointment of a head of policy for Wales, a post to be advertised
during the course of the year. A similar post exists in Northern
Ireland. Gary McFarlane, who took office on 1 November last year,
has already made great strides in identifying the key issues which
will be driven through a comprehensive work programme and developed
with the members in Northern Ireland. The consultation paper on
the centre and branch review will propose boundary changes to match
the regional development agency areas and in time, we will seek
to provide full-time support to the members in those new centre
regions. The two main boards will be maintaining education and professional
standards and in addition will be examining the base qualification
curriculum and the opportunities for the endorsement of specialist
training groups and the potential for a broader membership. The
policy board will be promoting the profession's involvement in public
health and sustainable communities, while promoting our continued
role in the traditional areas associated with environmental health
functions. Communication will be a major challenge and while the
traditional routes of the Environmental Health Journal and Environmental
Health News will continue to be key vehicles for communication with
members, we will be appointing a head of communications and membership
services to develop new communication routes and services through
e-mail, website development and other means. From the sketch above,
and within the pages of this journal, the extent of the changes
and programmes that are taking place in this current phase of development
for the Chartered Institute can be seen. I am extremely pleased
to have been given the opportunity to lead the organisation at this
time and will continually strive to ensure the profession grows
in stature over the coming years.
G raham Jukes, chief executive
NEW CHAIRMAN
Coming from the Commercial and Industrial Centre, Clive Wadey has
the distinction of being the first non-local government member to
be elected chairman. Clive has already set out his vision for 2002.
He cites the long-standing recruitment shortage as the key issue
to be addressed in the year ahead adding, "everything is linked
to this". His approach to solving the problem is clear. The
CIEH must make a concerted effort to re-engage its membership. By
attracting members and involving more of those at a grass roots
level in the decision making process, he says, "everything
else will follow on". At present, Clive believes the organisation
is heading in one direction while its membership is heading in another.
To counter this, he thinks the CIEH should offer something more
and believes that the centre should be more active in "finding
out what makes its members tick". One way forward would be
for the CIEH to broaden its appeal and continue building partnerships
with like-minded bodies. Clive also emphasises the importance of
attracting former practitioners whose membership has lapsed back
into the decision making process. He recognises that environmental
health practitioners have a wide range of skills and many have specialised
to a point where they have become disengaged. The newly established
research journal is one way, he says, that efforts to re-engage
members can move forward. Clive has played an active role in the
Chartered Institute's development since joining the organisation
in 1978. Elected as a trustee in 1989, he has extensive experience
of working in local government where he practised for nine years
specialising in food hygiene, before subsequently moving into the
commercial sector. Although he will be the first non-local government
member to be elected chairman, he emphasises that there is no real
distinction between the role of environmental health practitioners
in the public and private sector. The basic tenet remains improving
the public's health.
Clive Wadey, chairman
CIEH GETTING BACK TO GRASS ROOTS
The introduction of open membership forums (OMFs), which will be
fully established from 2002, aims to provide a mechanism by which
members can participate at local level and can voice their opinions
on what the CIEH should be doing in particular areas (see page 4).
As such, they have the potential to be invaluable and influential
sounding boards for the development of future policies. Last month,
the Northern Ireland Centre led the way by holding the first OMF,
which was specifically designed with the aim of gathering members'
views on some of the key issues likely to shape the regional policy
agenda for Northern Ireland. It was clear that the majority who
attended the meeting felt that OMFs are a positive step forward
in terms of engaging ordinary members with the Chartered Institute.
"It was great to see similar like-minded people who believe
in similar issues," commented one member. The concept of open
forums, to get "grass roots" opinion across to the CIEH
are popular with many members and there is a real opportunity for
other centres to build on this idea. But how does a centre, or branch,
get started? The principles employed by the Northern Ireland Centre
might offer some insight and practical advice to members wishing
to become active in influencing the CIEH's work programme and policy.
There are three key points to keep in mind before organising on
OMF: - open participation; - ownership; and - transparency and accountability.
First, the ideas and opinion of every member are valid and the process
needs to allow everyone the opportunity to contribute in an open
and non-intimidating way. Second, members should all be able to
connect with the Chartered Institute's policy development. It is
important to make clear what can, and what can not be done. To this
end it is vital to include either one or more CIEH trustees or staff
at such sessions. Third, sessions should conclude with clarification
of a way forward, and who will do what next. The OMF held in Northern
Ireland in December was based on a round table discussion and carousel
process. This was primarily to facilitate discussion on a number
of topics simultaneously, which in the first instance members "self
select" the one they wish to participate in. This particular
event was in some ways unique, as it was specifically designed to
provide input into the formulation of regional policy. However,
the following guidelines have emerged from the process, which may
act as a starting point for the design of further OMFs: - set a
predetermined topic (or number of topics), based on any subject
area, but phrased in such a way as to encourage "big"
thinking; - ensure that each topic, or work group, is "facilitated"
by a designated person. In the case of predetermined topics, this
should ideally be someone who has experience and knowledge of that
subject area who can introduce the issues and suggest areas for
discussion if not readily forthcoming from the wider group; - when
the topics for discussion have been identified and outlined, members
should "self select" which group they wish to contribute
to in the first instance. An ideal number of participants for group
discussion is around six, plus facilitator, but it should be noted
that groups do not have to be equal in size; - members then discuss
each of the topics within each of the groups, or round tables, and
the issues and actions discussed should be written up on a flipchart
by the group facilitator (allow 45 minutes); - each group then visits
each of the other round tables, where the facilitators will summarise
the discussion that has taken place and will record any further
comments (10 minutes); and finally, - the co-ordinator of the forum
should summarise the session and look to the next steps. In the
case of the Northern Ireland Centre OMF, a number of key issues
were discussed following the structure outlined above. These included:
- key policy issues for the CIEH in Northern Ireland - what do you
want to see achieved and how? - local government reorganisation
- what should the drivers be and what role will environmental health
have to play? - professional profile - how can we improve it? Following
the day's discussion, where each subject produced its own set of
detailed recommendations, some broad objectives emerged. First and
foremost, it was decided that as the day had been such a success,
a full report of the outcomes would be sent, circulated to the membership.
The need for a further report on the state of environmental health
in Northern Ireland was deemed an important step, as was the need
to build the profile of environmental health within the country
and the need to generate a positive public image. Finally, the establishment
of a working group to consider local government reorganisation was
agreed upon. The concept of OMFs, coupled with the open discussion
forums planned for the CIEH's website bodes well for the Chartered
Institute in terms of the desire to improve the accessibility and
influence that members can have on policy making. This is an opportunity
for each and every member to contribute to their professional body
- use it.
Gary McFarlane, head of policy, Northern Ireland
AN OPPORTUNITY TO DO SOMETHING DIFFERENT
When David Purchon came in to office in 1999, he said that he wanted
the Chartered Institute to "find new ways to become a more
open profession". Three years on, he says that he has been
impatient at the slow pace of change, but admits that moves are
afoot for the Chartered Institute to realise its true potential.
"During my presidency, the CIEH has focused on its internal
structure rather than taking advantage of the external opportunities
in terms of growing the membership," he says. He cites chartered
status as the first stage in making the Charted Institute a more
open body. As he prepares to hand over to Brian Hanna, David remains
committed to the support of potential environmental health officers,
but would like to see more resources made available. "We need
to be a slicker, more business like operation," he argues.
"The most important customers are future members and although
all our courses are soundly based, I believe that we could do more
to help". At a time when there are few paid training places
and little financial assistance from central government, he emphasises
that students really need to be committed to qualify. "The
CIEH has recognised the problem of recruiting people to courses,"
he says. "But we have got to continue investing in this area
and ease the way of people into membership". Putting these
concerns aside, he recognises that there are unique opportunities
ahead for the environmental health profession, and points to a number
of key lobbying priorities for the CIEH in the years ahead. "We
have got to see ourselves deeply and thoroughly involved in the
attempt to improve public health and reduce health inequalities.
These must remain firm priorities". David notes that regional
developments, such as the creation of the Welsh Assembly, and specialist
agencies such as the Food Standards Agency, offer unique opportunities
for the profession. He also points to key bodies like the Health
and Safety Commission, the Environment Agency and Health and Development
Agency with whom EHOs can work in partnership. To this, he adds
the opportunities to demonstrate what sustainable development is
and cites instances where the CIEH has been able to exercise important
roles with the LGA, the Welsh Assembly and with certain governmental
departments. He points out however, that many government departments
have changed quite radically in the three years of his presidency.
And because the current government has set "a cracking pace
in terms of reform and radical change", the Chartered Institute
has tended to be reactive rather than proactive in influencing policy.
For such a small organisation, encompassing such a broad range of
specialist areas, he admits it is hard to deal with so many issues.
Pointing to the relevance of the environmental health profession
to so many emerging issues, he concludes: "One of our difficulties
is that we can always see a connection".
David Purchon, outgoing president CIEH